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The Growing Dominance of Short-Form Video Marketing in 2024
phil mcArdle phil mcArdle

The Growing Dominance of Short-Form Video Marketing in 2024

In the fast-paced world of digital marketing, short-form videos have taken center stage. Platforms like TikTok, Instagram Reels, and YouTube Shorts are revolutionizing how brands connect with audiences. Let’s dive into why short-form videos are essential and how you can harness their power to boost engagement and conversions.

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SEO and the Impact of AI on Search & Social Media in 2024
phil mcArdle phil mcArdle

SEO and the Impact of AI on Search & Social Media in 2024

As we step into 2024, the landscape of SEO is undergoing significant transformations driven by advancements in artificial intelligence (AI). Understanding these changes is crucial for businesses aiming to maintain visibility and competitiveness in search engine results. Here, we delve into the latest SEO trends, particularly the role of AI in shaping search results, and provide actionable insights for optimizing your content in this evolving environment.

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